Neiio saw the full potential of these data and knew that using them would dynamite the efficiency of Sales Intelligence solution. That is the reason why Neiio developed its own semantic analysis technology. This technology is able to make sense to each data shared on social networks.
Neiio technology crossed many barriers to achieve its goals :
– Process a very large amount of data
– Solve different languages problematic
– Detect the meanings of words in different contexts
– Extract information from unstructured data
– Choose a general approach and keep efficiency
– Rate reliability of data sources
This is how the technology processes to improve the sales intelligence solution :
NEIIO COLLECTS RAW DATA :
Neiio collects the latest content shared by your contacts.
THE TECHNOLOGY QUALIFIES THESE DATA :
It gives a sense for each content shared. Neiio has 23 generalists categories predicate on the web ads profiling system. Categories can be adapted in order to be more precise.
MAP MAKING OF DATA :
We transform this large amount of data into nice and beautiful radar which indicates what are your contacts interested.
IT CREATES PATTERNS OF CUSTOMERS/COMPETITORS :
With your experience, Neiio creates patterns of your customer and your competitors in order to detect new prospects and new competitors and find automatically new opportunities and new threats.
Let’s have a look at the “orange” word. That’s an interesting term : it is a fruit, a color, a city and the name of a very big company. It is a real nightmare for semantic Ph.D. Let’s see the results of the Neiio Technology !
Look at the qualification of each articles :
« More on Party call, The group calling service Orange is planting in Facebook » November 21st, 2012
« Hyperdeflation in Orange Juice! » April 10th, 2012
« Pippa wears orange and cooks bacon: Princess charlène swims amalfi-coast laps. » May 29th, 2012
Nutrition and You
« Orange fruit nutrition facts »
- Organize your prospecting time and your appointment with Neiio schedule.
- Save time by recording your research
- Society recording : learn more about society you follow (fundraising, revenue…)
- Ordering of user and societies
- Competition alerts : be in the know when a partnership make contact with a competitor
- Manage your e-mail direct on the platform.